ORIGINAL EMPIRICAL RESEARCH
Empirical creator benchmarks, content distribution curves, and format dynamics from 70M+ public profiles. Grounded in primary datasets, not algorithmic folklore.
Analysis of 448,413 channels reveals why evaluating creators on single uploads causes extreme sample-size distortion.
Census of 61.2 million channels measuring the true pyramid: 96.7% have <10K subscribers, while only 0.13% ever reach 1M.
Analysis of 4M+ posts mapping discovery vs depth: Reels deliver cold reach, while carousels drive saves and engagement.
12-month study of 10.2M channels showing why cadence correlates with view growth, but remains an output rather than a hack.
Benchmark analysis across 5 follower tiers revealing format multipliers, audience saturation thresholds, and baseline scaling.
